Here’s an interesting development in the media landscape. Politico is one of the more vivid examples of media going towards a vertical niche with much lighter cost base vis-a-vis the dying giants like WSJ and NYT. Interestingly Politico’s model also reports on everything related to the given niche in almost real time with a passion that is very hard to match by bigger operations. I doubt this model will ever have revenues that scale, but that’s not the point. Interesting and promising nevertheless. Reminds me a lot of another media experiment much closer to home. wink wink.
Here’s a very good piece on Politico in Vanity Fair (Incidentally Vanity Fairs itself is a prime example of quality journalism that just works in this day and age). And here’s another interesting piece on TechCrunch by Paul Carr of a model that’s being tested.
